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Anniversary Creep

Every freelance journalist worth their salt keeps a calendar of forthcoming anniversaries handy. There's nothing like the centenary of an event or at least an anniversary to justify pitching an article on some historic event. But it seems that these days magazines and newspapers are afraid of being "scooped" when it comes to history-related articles. Few seem to wait until the actual anniversary. At first the articles were about a week early. Now they can be a matter of months premature. The centenary of Winston Churchill taking command of the 6th Royal Scots Fusiliers was in January 1916 but I spotted at least one long article about his time in trenches in the summer of 2015.  Articles about the centenary of the start of the First World War in August 1914 began appearing in early 2013 and I think I even saw some in late 2012. By the time August 2014 came around, the number of anniversary articles appeared to be tailing off. So, what's my point? Things are starting to get silly. When is an anniversary piece not an anniversary piece? When it's two years early.


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